As a heavy advertiser in print, television and online media I can safely say that it works! I would suggest that any realtor you talk to, you should ask them what resources they are using to market your product.
My advertising extends to Rogers TV, Toronto Star, local Newspapers, Ravisingh.ca, Remax.ca, MLS.ca, Facebook, Craig's List and more. I recently held an open house with over 18 visitors! Many of them said they saw my advertisements online and in the paper.
I plan to continue and to expand my advertising. Thanks for reading this and don't hesitate to call me if you'd like to hear more about my comprehensive marketing plan.